Tuesday, July 24, 2007

in the area



welcome to the hundreds...
...a lifestyle project that encompasses our signature clothing brand and online magazine.
Our line is inspired by "Los Angeles Lifestyle / California Culture," and our roots within the skateboarding, punk, and hip-hop subcultures. The design is reminiscent of 1980s surf-culture t-shirts, independent skateboard company apparel of the 1990s, and the advent of "streetwear" at the turn of the millennium.
The Collection (t-shirts), Public Label (cut & sewn garments) and Tens (women's program) are sold in limited quantities in the world's most prestigious streetwear boutiques (including our online Shop) and has been recognized and featured by the industry's leading publications, such as The New York Times Magazine, Warp Japan, Complex Magazine, Streetwear Today, Beinghunted, and the "Untitled" book by Lodown.


-the hundreds

1 comment:

Keemer said...

the hundreds is one of the best streetwear brands doin it

i dig them forreal